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Posted April 24, 2008 by Emil Tavassoli in Branding | Campaigns | Communication | Trends

"Nanhi Kali Shows How Net and Social Networking Can Pay Off For Non-Profits"

To bring Shreya to life, StrawberryFrog collaborated with AlbertKen, a branded utility technical firm in Sweden. "It's a totally new way to think of the Net,” said Martin Stadhammar of AlbertKen. "It lets you experience the Nanhi Kali movement through the eyes of different sites."

BusinessWeek

 

"Albert Kens första kampanj släppt"

Nystartade byrån Albert Ken har släppt sin första kampanj. Tillsammans med Strawberry Frog har man lanserat en webbapplikation som vänder upp och ner på begreppet kampanjsajt. Målet är att öka antalet givare till den indiska hjälporganisationen Nanhi Kali.

Resumé

"Nanhi Kali Launches iSite, Reinvents How Non-Profits Use the Web"

Mehta, of Nanhi Kali, said the iSite "has been brilliantly executed and already has been very effective. The Nanhi Kali iSite has already created thousands of new leads, and hundreds of new donations from across the globe, which has led to new financial aid for the young girls that Nanhi Kali supports."

Investors.com

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